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KMID : 0922320090160010005
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Journal of Korean Academic Society of Home Care Nursing
2009 Volume.16 No. 1 p.5 ~ p.11
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SWOT Analysis of Strategies for Visiting Home Care: Case Study
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Seomun Gyeong-Ae
Ryo Ho-Shin
Yoon Young-Mi
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Abstract
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The purpose of this study was to develop strategy direction for visiting home care through a Strengths, Weaknesses, Opportunities, and Threats(SWOT) analysis. The methodological research-based study employed an analysis model based on a literature review and expert interviews. The outcomes of the SWOT analysis formed the main components of the strategic planning approach, whose application to the hospital-based visiting home care program of the Seoul Veterans Hospital was expected to be effective in increasing the turnover rate and hospital incomes.
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KEYWORD
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Analysis, Visiting Nurses, Home Care
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